What's included in Google Ads management?

Keyword and competitor research, campaign build, ad copy, extensions, negative keyword work, conversion tracking, landing page feedback, ongoing optimisation and monthly reporting. Creative is available within selected packages or can be supplied by your team.

How much does it cost?

Management only at £450+VAT per month, or £750+VAT if we also develop your creatives — 15 a month, including 5 videos edited and 10 graphics, with a copy of each to use on your own socials. Ad spend is paid directly to Google.

How quickly does Google Ads work?

For most of our client's campaigns we see results within 1-2 weeks, but some cases vary. Most of our clients choose to scale their campaigns over time and the results build.

Which campaign types do you run?

Search, Performance Max, YouTube and more — chosen by what your buyers actually do, not by what's newest.

Do you fix the tracking?

Yes. Conversion tracking is set up properly first, because without it Google optimises towards the wrong thing and the reporting can't be trusted.

Can you work with our existing account?

Yes. We audit what's there, keep the history that's valuable and rebuild the parts that are holding cost per result up.

Google Ads Management

Catch demand that already exists

Search, Performance Max and YouTube campaigns that put you in front of people actively looking for what you sell.

From £450+VAT per month, ad spend separate

Get a price 0141 5010709

What's included

Our two Google Ads management packages side by side. Ad spend is on top, paid directly to Google.

	Management only£450+VAT / month	Management + creatives£750+VAT / month
Keyword and competitor research The searches worth paying for, and the ones quietly draining budget.
Creative design and editing If the strategy requires visual ads, we will build 15 creatives every month — 5 videos edited and 10 graphics — with a copy of each to use on your own socials.
Copy, build and approval Structure, match types, extensions and ad copy, with your approval before anything publishes.
Conversion tracking Forms and sales tracked so Google optimises towards real outcomes.
Ongoing optimisation Bids, budgets, search terms, negatives and placement exclusions reviewed throughout the campaign.
Reporting and growth meeting One monthly report on the results that matter, plus a live meeting to agree the next month's plan.

Optional add-ons

Content shoot

Photography & videography with a full shoot plan, prepared to suit your campaign's needs.

Additional campaigns

Run additional campaigns alongside your main campaign at a subsidised rate.

How it runs

Create the strategy

We agree on what the goal of the campaign is and the best route to reach this with your specifics in mind.

Rebuild and launch

Campaigns structured around intent, tracking verified, then live.

Fully Optimised

Search terms cleaned, bids tuned, budget moved to what converts.

Google Ads is the shortest route between someone searching and someone enquiring. We research the keywords and competitors, structure campaigns around your highest-intent searches, write the ads, set up conversion tracking and optimise the account on an ongoing basis. Strategy, creative and copy go through your approval process before anything publishes. You get a monthly report showing the results that matter by campaign, plus a growth meeting to agree the next month together.

See the results

Analytics dashboard showing paid search performance

Questions people actually ask

What's included in Google Ads management?: Keyword and competitor research, campaign build, ad copy, extensions, negative keyword work, conversion tracking, landing page feedback, ongoing optimisation and monthly reporting. Creative is available within selected packages or can be supplied by your team.
How much does it cost?: Management only at £450+VAT per month, or £750+VAT if we also develop your creatives — 15 a month, including 5 videos edited and 10 graphics, with a copy of each to use on your own socials. Ad spend is paid directly to Google.
How quickly does Google Ads work?: For most of our client's campaigns we see results within 1-2 weeks, but some cases vary. Most of our clients choose to scale their campaigns over time and the results build.
Which campaign types do you run?: Search, Performance Max, YouTube and more — chosen by what your buyers actually do, not by what's newest.
Do you fix the tracking?: Yes. Conversion tracking is set up properly first, because without it Google optimises towards the wrong thing and the reporting can't be trusted.
Can you work with our existing account?: Yes. We audit what's there, keep the history that's valuable and rebuild the parts that are holding cost per result up.